Pathfinding: Life and Business Alignment Course

Are you ready to embark on a transformative journey of self-discovery and brand elevation? Join this immersive 8-week course led by renowned jewelry artist and luminary, Susan Lenart.

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 Start Date: Feb 25th - April 22nd 2025

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Welcome to my very Personal and Unusual Course on Life and Business Alignment and Branding

    This is a call to all artists, jewelers, creators, and inventors who are ready for a very unusual, powerful, and profound experience to refresh, remove creative blocks, realign yourself, gain clarity and bring change into your personal, life and business - using techniques for practical business skills and the power of energies for a profound deep dive into discovering your true potential and creating success. This is a very powerful 8 week online mentored course to help grow and align artists to be their best selves through the combination of energy work + practical business skills through my many years of research and experience.

Susan Lenart / Founder

What you can expect to gain from this course

An alignment in body, mind and spirit as I mentor you 2 days a week for 8 weeks through personal energy work and business techniques to pull together a complete package that you can use to draw from to create your brand in social media, sales, product descriptions and in life. You will be creating your own personal stories, describing your work through photography and working on new techniques for presentation to make your brand strong. My Pathfinding course includes a good amount of yoga and energy work because in this preliminary course you must do the light work of undoing your old ways and restructuring yourself for who you truly are. 

 

By the end of Pathfinding, you will have a clear and polished creative direction, compelling stories, and visuals that align perfectly with your work. You’ll also gain confidence in your social media presence and marketing strategies, along with a powerful, optimized Instagram page that showcases your unique vision.

What you can expect to gain from this course

An alignment in body, mind and spirit as I mentor you 2 days a week for 8 weeks through personal energy work and business techniques to pull together a complete package that you can use to draw from to create your brand in social media, sales, product descriptions and in life. You will be creating your own personal stories, describing your work through photography and working on new techniques for presentation to make your brand strong. My Pathfinding course includes a good amount of yoga and energy work because in this preliminary course you must do the light work of undoing your old ways and restructuring yourself for who you truly are. 

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Course Description 

Infuse your brand with the essence of your true self through practical strategies, soulful practices, and storytelling alchemy. Discover the transformative power of aligning your inner truth with your outer brand, and emerge with a visually stunning and deeply resonant brand that reflects your soul's purpose.

Foundations of Authentic Alignment

Crafting Your Brand Story

Building a Visual Identity

Amplifying Your Brand Voice

Manifesting Growth Through Social Media

Integrating Vision & Action

Presenting Your Brand to the World

Maintaining Alignment & Momentum

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“Ever wondered how you create a powerful brand? I'd like to reveal a few secrets. From the depths of soulful self-discovery to the

 heights of heart-centered branding, join me on a transformative journey in Pathfinding."

Get 1 Month of Unfolding Free when you Join

Unfolding is a support system and a powerful community of like-minded people that helps keep you moving forward in a profound way. Unfolding includes This encompassing system offers business and studio advice drawn from personal experience, along with energy practices tailored to keep artists aligned and creative. Techniques include powerful breath work, intentional yoga, kriyas, and movement to foster personal growth and authenticity. Live meetings are held monthly for ongoing practice and inspiration.

Who Am I?

I am an artist, a businesswoman, a jeweler, an energy worker and an educator who has created successful products for the arts and craft field. I have built profound bodies of work +lines of jewelry in many markets from museum exhibits to multimillion dollar commercial endeavors. I have spanned many markets bringing in the concept of hope, light and personal work of individual Talisman and charms to create + manifest beauty and love in the world.  I have created powerful one-of-a-kind talismans as well as bodies of work for commercial companies such as banana republic, Ann Taylor, Peruvian connection and Michaels craft store as well as interactive museums exhibits such as Renwick, Smithsonian, and Chicago art institute. I have also built pieces for Coachella and Hollywood performance artists, Milan, and New York runway in fashion. 

 

Learn More About Susan Lenart

Who am I?

I am an artist, a businesswoman, a jeweler, an energy worker and an educator who has created successful products for the arts and craft field. I have built profound bodies of work +lines of jewelry in many markets from museum exhibits to multimillion dollar commercial endeavors. I have spanned many markets bringing in the concept of hope, light and personal work of individual Talisman and charms to create + manifest beauty and love in the world.  I have created powerful one-of-a-kind talismans as well as bodies of work for commercial companies such as banana republic, Ann Taylor, Peruvian connection and Michaels craft store as well as interactive museums exhibits such as Renwick, Smithsonian, and Chicago art institute. I have also built pieces for Coachella and Hollywood performance artists, Milan, and New York runway in fashion. 

How It Works

While Zoom meetings are recommended for real-time engagement, rest assured that all sessions will be recorded for your convenience.

Review Course Readings 

Course readings will guide you through practical insights to deepen your understanding of branding through self-expression and divine alignment.

1st Weekly Zoom Meeting 

Join us for an insightful hour long introduction to the week's course, setting the stage for your journey into the heart of branding

Work On Projects 

Engage in hands-on projects designed to apply course concepts and unleash your creative potential, empowering you to craft a brand that resonates authentically with your essence.

2nd Weekly Zoom Meeting

Join us for our one- hour check-in and review meeting to reflect on your progress, address any questions, and ensure alignment with your brand journey.

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“We’re a fully distributed team of 85 people living and working in 15 countries around the world. And we’re working to build the best products to help our customers.”

James Frank  / CEO

COURSE BREAKDOWN

All meetings will take place at 3 PM EST

Week 1: Foundations of Authentic Alignment
+ Define your values, passions, and strengths.
+ Identify your “5 Branded Words” that will guide your brand.

Meeting Dates: February 25 & Feb. 28 

 

Week 2: Crafting Your Brand Story
+ Develop a cohesive brand narrative that connects with your audience.
+ Learn storytelling techniques for marketing and social media.

Meeting Dates: March 4 & March 7 

 

Week 3: Building a Visual Identity
+ Create a mood board to shape your brand’s look and feel.
+ Learn photography, colors, and styling for a strong brand presence.

Meeting Dates: March 11 & March 14 

 

Week 4: Amplifying Your Brand Voice
+ Define your brand’s tone, language, and messaging.
+ Learn to write social media captions, website copy, and marketing content.

Meeting Dates: March 18 & March 21

Week 5: Manifesting Growth Through Social Media
+ Choose the right social media platforms for your brand.
+ Develop a content plan and growth strategy.

Meeting Dates: March 25 & March 28th 

 

Week 6: Integrating Vision & Action
+ Learn how to balance creativity with structure.
+ Develop a weekly action plan to stay productive.

Meeting Dates:  April 1 & April 4

 

Week 7: Presenting Your Brand to the World
+ Finalize your mission statement and brand guide.
+ Practice presenting your brand to an audience.

 Meeting Dates: April 8 & April 11

 

Week 8: Maintaining Alignment & Momentum
+ Create a long-term action plan to sustain growth.
+ Develop habits for ongoing alignment and success.

Meeting Dates:  April 15 & April 18

Find Your 5 Words

"Building a personal body of work or a business is
80% invisible behind the scenes and 20% action."

 Learn new powerful information on yourself with a dive into personality questions and prompts to build your power words - 5 brand words - giving yourself empty space to create + lean into. Write your 5 branded words on the wall in your studio so they are always visible. Ensure that all that you say, do, and build fits within your branded words. This way, your brand will become strong.

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What Our Customers Are Saying

8 Week Course: Pathfinding Workshop

Authenticity creates alignment, which leads to magnetism and success. 
When you deeply connect with your work and present it with passion, the world will notice.

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Frequently asked questions

Have questions? We’re here to help

Who should take this course?

This course is ideal for aspiring entrepreneurs, creatives, small business owners, coaches, healers, and anyone seeking to build an authentic and aligned brand. Whether you're just starting out or looking to revitalize your existing brand, this course offers valuable insights and tools for success.

What topics are 

 in the course curriculum?

The course curriculum covers a wide range of topics, including self-discovery exercises, brand storytelling, visual branding, social media strategies, meditation practices, and more. Each week focuses on a different aspect of aligning personal values with brand identity.

Is any prior experience required to enroll in the course?

No prior experience is necessary to enroll in the "Branding Alignment" course. Whether you're a seasoned entrepreneur or just starting on your branding journey, this course is designed to meet you where you are and guide you towards alignment and authenticity.

What kind of support is available to participants throughout the course?

Participants will have access to a private online community where they can connect with fellow participants, ask questions, and receive support and guidance from Susan Lenart and the course facilitators. Additionally, live Q&A sessions will be held periodically to address any questions or concerns.

Will I receive any personalized feedback or support from the instructor?

While the course is primarily self-paced, participants will have opportunities to engage with Susan Lenart and the course facilitators during live Q&A sessions and through the online community. Additionally, participants can benefit from the collective wisdom and support of their peers as they navigate their branding journey together.

CONTACT US

Have a question?

Email us anytime, we endeavor to answer all inquiries within  24 hours on business days. We will be happy to answer your questions.

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